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Marketing

Follow the directions under the 432_Marketing Research Report doc. However, ther

Follow the directions under the 432_Marketing Research Report doc. However, there are things that I needed to explain directly on here. Some parts will ask you to look back at the first part of the proposal that was submitted and to use that information to put into the report. When you get to Methodology, you have to state that 73 participants were used for this study. When you get to the Data Analysis and Findings section, use the information I had provided to you under Data Analysis MR Project Sheet. You need to report the mean and standard deviation for the scale variables. Then, report the frequencies and percentages for the nominal gender variable. Lastly, write conclusions and recommendations for data analysis and finish the paper off with the limitations category that is needed in the directions stated in the 432_Marketing Research Report. Get this done as soon as possible and Thank you so much for everything.

Categories
Marketing

Follow the directions under the 432_Marketing Research Report doc. However, ther

Follow the directions under the 432_Marketing Research Report doc. However, there are things that I needed to explain directly on here. Some parts will ask you to look back at the first part of the proposal that was submitted and to use that information to put into the report. When you get to Methodology, you have to state that 73 participants were used for this study. When you get to the Data Analysis and Findings section, use the information I had provided to you under Data Analysis MR Project Sheet. You need to report the mean and standard deviation for the scale variables. Then, report the frequencies and percentages for the nominal gender variable. Lastly, write conclusions and recommendations for data analysis and finish the paper off with the limitations category that is needed in the directions stated in the 432_Marketing Research Report. Get this done as soon as possible and Thank you so much for everything.

Categories
Marketing

Include the following elements in your Plan. While writing, it will be crucial t

Include the following elements in your Plan. While writing, it will be crucial to follow various major concepts in the textbook to devise your plan and strategy for each section. In other words, use major parts of each chapter to discuss details for each section below. Your plan should demonstrate that you understand the marketing concepts presented in the course.
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PLEASE USE THIS BOOK AS A RENFENCE
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Larson, J., & Draper, S. (2015). Internet marketing essentials: A Comprehensive Digital Marketing textbook. Stukent Inc.
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Table of Contents
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Introduction to organization/business
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Web Design and Mobile Website Strategy (do not create the webpage, just discuss and include example of the strategy, approach, website techniques, landing page, conversion etc.). See chapters 1 and 2 and resources.
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Analytics Tools and Strategy (what analytics tools would you use, what would you track and analyze? How will this inform your strategy?). See chapter 3 and resources.
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SEO, SEM and Remarketing Plan and Strategy (what paid and unpaid techniques will be used and how will remarketing be done?). See chapters 4, 5, 6 and 7.
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Email Marketing Plan and Strategy. See chapter 8 and resources.
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Social Media Marketing Plan and Strategy (be specific, don’t just say Coke should do social media marketing). See chapters 9 and 10.
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Video Marketing Plan and Strategy. See chapter 10 and Week 5 resources.
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Mobile Marketing Plan and Strategy. See chapter 12 and resources.
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Legal and Privacy Strategy (discuss 2-3 important laws and rules based on your chosen digital marketing strategies and how you would comply with these). See Week 6 resources.
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Conclusion
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Appendix (optional). Include any data and graphs or web printouts that are relevant but too large to fit within text of report. This is an optional section and not included in the required report length.
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I will be focusing on various factors of digital marketing. One of the most important factors I will be analyzing is the company’s website search engine optimization. In addition, I will also be analyzing the effectiveness of the company’s ad and social media platforms. In comparison to other companies, I believe these areas require some improvement. Improving these characteristics may help the company reach out to existing customers and attract new ones.

Categories
Marketing

Include the following elements in your Plan. While writing, it will be crucial t

Include the following elements in your Plan. While writing, it will be crucial to follow various major concepts in the textbook to devise your plan and strategy for each section. In other words, use major parts of each chapter to discuss details for each section below. Your plan should demonstrate that you understand the marketing concepts presented in the course.
<
<

<
<
PLEASE USE THIS BOOK AS A RENFENCE
<
<
Larson, J., & Draper, S. (2015). Internet marketing essentials: A Comprehensive Digital Marketing textbook. Stukent Inc.
<
<

<
<

<
<
Table of Contents
<
<
Introduction to organization/business
<
<
Web Design and Mobile Website Strategy (do not create the webpage, just discuss and include example of the strategy, approach, website techniques, landing page, conversion etc.). See chapters 1 and 2 and resources.
<
<
Analytics Tools and Strategy (what analytics tools would you use, what would you track and analyze? How will this inform your strategy?). See chapter 3 and resources.
<
<
SEO, SEM and Remarketing Plan and Strategy (what paid and unpaid techniques will be used and how will remarketing be done?). See chapters 4, 5, 6 and 7.
<
<
Email Marketing Plan and Strategy. See chapter 8 and resources.
<
<
Social Media Marketing Plan and Strategy (be specific, don’t just say Coke should do social media marketing). See chapters 9 and 10.
<
<
Video Marketing Plan and Strategy. See chapter 10 and Week 5 resources.
<
<
Mobile Marketing Plan and Strategy. See chapter 12 and resources.
<
<
Legal and Privacy Strategy (discuss 2-3 important laws and rules based on your chosen digital marketing strategies and how you would comply with these). See Week 6 resources.
<
<
Conclusion
<
<
Appendix (optional). Include any data and graphs or web printouts that are relevant but too large to fit within text of report. This is an optional section and not included in the required report length.
<
<

<
<
I will be focusing on various factors of digital marketing. One of the most important factors I will be analyzing is the company’s website search engine optimization. In addition, I will also be analyzing the effectiveness of the company’s ad and social media platforms. In comparison to other companies, I believe these areas require some improvement. Improving these characteristics may help the company reach out to existing customers and attract new ones.

Categories
Marketing

Organization: FTD LLC (FTD), also known as Florists’ Transworld Deliv

Organization:
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FTD LLC (FTD), also known as Florists’ Transworld Delivery, is a floral wire service, retailer and wholesaler based in Downers Grove, Illinois, in the United States. FTD was founded as Florists’ Telegraph Delivery in 1910, to help customers send flowers remotely on the same day by using florists in the FTD network who are near the intended recipient. It was based in Detroit, Michigan and then moved to Southfield, Michigan prior to its move to Downers Grove. It originated as a retailers’ cooperative and began a process of demutualization in 1994. It operates two main businesses:
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In June 2019 FTD filed for Chapter 11 bankruptcy protection while it restructures; all customer deliveries will continue in the meantime.
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In August 2020, Charlie Cole joined FTD LLC as the new Executive Chairman
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Categories
Marketing

Marketing strategy for a business like Uber in Paris. but we will use Electric c

Marketing strategy for a business like Uber in Paris. but we will use Electric cars. Discuss your specific strategies relating to the 4P’s- Product, price, place and promotion in France. What distribution approaches would work best for you? Define the Dynamics of your promotion mix in this environment. How are you going to use Personal selling, Advertising, Public relations, Sales promotion? What is your marketing budget? What are your future business development and expansion plans? What financial resources would you need to get your marketing campaign off the ground?

Categories
Marketing

The documents you need are down below. The 432_The Research Proposal doc states

The documents you need are down below. The 432_The Research Proposal doc states the instructions for this assignment. Then, the Brehm_MRProposal_Feedback is the feedback I got from my teacher and the corrections that need to be made. I got 25 out of 40 points for this assignment.

Categories
Marketing

International marketing–choose a societal topic and discuss how issue is differ

International marketing–choose a societal topic and discuss how issue is different from another country (not US)

Categories
Marketing

PRESENTATION TASKPLEASE ONLY DO TASK 1 FOLLOWING INSTRUCTIONS ON DOCUMENT ” PRE

PRESENTATION TASKPLEASE ONLY DO TASK 1 FOLLOWING INSTRUCTIONS ON DOCUMENT ” PRESENTER 1”BRAND: FERRARI
PLEASE FOCUS PRESENTATION ON THE PRODUCT FERRARI ROMA.You are working in a three-member marketing communications team for an automotive
company in the UK. Your team has been briefed to develop an Integrated Marketing
Communications (IMC) plan for a specific product in the UK market and present this to the
marketing directors.
Each element of the plan should be explained separately, but you should retain a holistic
overview, such that the elements of the plan remain integrated and strategically consistent.
Each group member will lead one of the three tasks, below:Task 1 (student 1) Time allowed: 5 minutes – Present the following elements of the plan:IMC context analysis
Communication objectives_______________________________________________This will be marked as follows:
Individual task completion (80 marks): Content, structure, professionalism, and presentation
style.
Group co-ordination: (20 marks): Team dynamics, professionalism, coherence and quality of
content, and visuals.
Total = 100 marks.
Note that the Integrated Marketing Communication plan you develop must include
identification of your target customers and an estimating of their value; planning appropriate
message content and delivery; and proposing how you will conduct post-programme analysis.ASSESSMENT CRITERIA
• Clear understanding of the areas and contents expected in an IMC plan.
• Knowledge of relevant literature that would permit an understanding of effective
marketing communications solutions.
• Identification of target customers and estimation of their value.
• Strategies and tactical plans that are supported by a sound information base.
• Planning appropriate message content and delivery.
• The ability to use creative marketing communication skills and knowledge in a practical
and applied situation.
• Proposing how you will conduct post-programme analysis.
• Work that demonstrates intellectual originality and imagination.
• Clear and engaging presentation style and delivery.
• Evidence of effective teamwork.
• Clear and consistent formatting.
• Referencing of material by the presentation group.READING REQUIREMENT
Your answer must make reference to the following:
Fill, C. and Turnbull, S., (2019). Marketing communications: touchpoints, sharing and
disruption: Pearson UK. Harlow (available through Kortext)
And a minimum of a further FIVE additional academic sources from the longer reading list
on the VLE, or from independent research.KORTEX ACCESS:
Full student email: sbr117@student.aru.ac.uk
Password: r8kkklb8

Categories
Marketing

International marketing–choose a societal topic and discuss how issue is differ

International marketing–choose a societal topic and discuss how issue is different from another country (not US)